In a new story about the rise of low-cost content producers known derisively as "content farms," The Wrap's Dylan Stableford writes: "If you ask most working journalists what they think about Associated Content, Demand Media or AOL’s Seed, you may hear a scoffing sound."
Former WSJ.com reporter Jason Fry, for one, pointed to USA Today’s Travel Tips, produced by Demand Studios, as evidence of “farmed” content that’s haphazardly produced.
USAT's travel tips are shelf-stable; they need only be rotated according to season. While some are useful, many also include mind-numbingly obvious advice. For example, in a tip I found moments ago on six steps for planning a family cruise, here's Step 2:
"Determine the best time and length of your cruise. Cruises are contingent upon available vacation time and/or your family members' various commitments to work and school. In addition to the length of the cruise itself, you need to plan travel time to and from your embarkation point."
How about adding my suggestion for Step 7? "When you leave for the cruise, don't forget to lock your front door."