Sunday, January 03, 2010

USAT | Flagship unfurls new homepage design

The promised overhaul, apparently getting rolled out this weekend, looks cleaner and a lot less-cluttered. Here's a just-taken screenshot of the newspaper's new homepage:

What do you think? Please post your replies in the comments section, below. To e-mail confidentially, write jimhopkins[at]gmail[dot-com]; see Tipsters Anonymous Policy in the rail, upper right.

5 comments:

  1. This looks a lot like the other Gannet sites, maybe too much so. I understand wanting to streamline operations, but it would be interesting to see something fresh.

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  2. ooooh ... so innovative and unique (NOT). It is just lists and boxes with one big photo and four thumbnails.
    Knowing how long and difficult it was to change a masthead, I wonder how many FT hours were spent on this ...
    Next question: How quickly will it open on dial-up?

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  3. "How quickly will it open on dial-up?"

    LOL, het over it, Shirley. As of Nov. 2009, less than 5.5 percent of users in the US access the Internet via dialup. Web development has moved beyond trying to back-engineer their sites for this group, and rightfully so.

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  4. I actually kind of like the new look.

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  5. Everything old is young again; this looks like a bigger-fonted version of the old 11alive.com from when I first got hired there. I predict fewer redesigns, though, as more and more people move away from sites and into portals (iGoogle, My Yahoo) or RSS readers (Google reader). The future of the internet is the article page, not the homepage.

    Interestingly, CNN's new design is extremely reminiscent of a design I tried to implement post-GO4 on 11alive.com. It never got out of alpha phase, but it looked cool.

    And, finally, did you notice that USAT isn't forced to use the abominable Planet Discover search that never finds anything you really need? Every other Gannett site has to use it. Nothing but love for the PD _people_, who were always great to work with, but it's just not that great a search engine. Sorry.

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