Sunday, December 27, 2009

Tallahassee | An FSU coach sendoff -- with a twist

[Bye-bye, Bowden; bigger view]

In a dramatic front page treatment today, the Tallahassee Democrat played its sendoff of Florida State University coach Bobby Bowden big -- really big.

How's Bowden spending his retirement after 34 seasons' coaching football? "It’s not golf or books or fishing that is in Bowden’s immediate future," reports the Democrat's Corey Clark and Jim Lamar. "It’s technology."


"You know what I’m going to do?" Bowden told the paper. "I’m going to get a computer. I’m going to learn how to use the Internet. I’m going to do some reading on the Internet. They say once you get on there, you stay on there for hours. I’m looking forward to that, maybe looking up some history articles and reading newspapers."

The twist I find interesting? Online, the Democrat bills its special coverage as a "print" exclusive. Smartly, it isn't giving away the content. Readers get a glimpse of the mainbar on the paper's website, but are directed to buy the electronic edition of today's paper for $1.50.

Got a Gannett front page to recommend? Find it in the Newseum's page one database, then post a link in the comments section, below. To e-mail confidentially, write jimhopkins[at]gmail[dot-com]; see Tipsters Anonymous Policy in the rail, upper right.

[Image: Newseum]

3 comments:

  1. I love the front page.
    Wish they told people to go buy the print edition instead of hawking the print copy for $1.50 on the Internet.
    Thing of the past, I guess.

    ReplyDelete
  2. I haven't seen the "e-edition single copy" approach to selling online. That's interesting. But it's clear that Gannett newspapers will be pushing the "print exclusive" approach in the coming year - my former colleagues at three Gannett newspapers have all published print exclusives within the past month or so. I blogged it here:

    http://ashvegas.squarespace.com/journal/2009/12/16/asheville-citizen-times-experiments-with-print-exclusive.html

    ReplyDelete
  3. Ashvegas; pretty creative blog. It's not too late to nominate Jim for a 2009 Blogapalooza, is it? I never heard of it until I saw your site awards.

    ReplyDelete

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