Friday, April 18, 2008

Neuharth, and his alarmingly royal 'we' and 'our'

Like rubbernecking past a car wreck, I can't resist octogenarian retired CEO Al Neuharth's weekly column, every Friday in USA Today.

Maybe Big Al's been spending too much time up in his famous Cocoa Beach treehouse in Florida. In his column this morning, about presidential candidates trolling for newspaper endorsements, Neuharth, 84, predicts what the nation's three top-circulation newspapers will do on their editorial pages this fall. Following the tradition Neuharth himself established when he launched the paper, USA Today won't endorse anyone for the White House, he says: "Since we started publishing 25 years ago, our policy on politics has been to report and debate, but not try to dictate."

We? Our? Will this man never retire? (Perhaps, as one of my commenters suggested, Neuharth's mysterious $425,545 Freedom Forum pay package is really a backdoor payment for his often-bizarre USA Today columns.)

2 comments:

  1. Naaah, Al still gets paid for the column. Again, I direct you to past proxy-statement reports of past stockholder meetings. It's allllll in there.

    ReplyDelete
  2. To call him bizarre is actually a too kind word to describe this man or should I call him "lost in the sauce"????

    ReplyDelete

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