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| Mason |
GRPN shares fell nearly 25% to $4.81 after the report came out, but is now up more than 10% on the news that Mason will be replaced, according to this just-posted Wall Street Journal report.
Gannett launched its DealChicken site nationally in July 2011, even as GRPN was already showing signs of trouble leading up to its initial public offering that November, at $20 a share.
People aren't buying deals like they used too. It's obvious that it is a dying fad. I remember last year there would be 1,000 deals sold for a random massage joint. That same massage parlor runs another deal a year later - 100 bought. This shit is dead!
ReplyDeleteThere never was any there there.
ReplyDeletePut a hachet to the Chicken already.
ReplyDeleteOh cluck
ReplyDeleteDeal Chicken isn't going anywhere folks. Gannett just won't pump any marketing dollars into it and will live off the sweat off the sales teams brow.
ReplyDeleteDeal Chicken failed once before then they tried again after Groupons initial public offering. So it can and should be cut.
ReplyDeleteIt won't be cut. It still brings in the revenue lost when advertisers churn from failed digital campaigns. Gannett Local needs it.
ReplyDeleteMichelle Savoy jumped ship several months ago. I want to know why Gannett keeps this thing around? There has been 0 innovation to this product. I see maybe 1 or 2 local restaurants a month worth buying in my city. The rest are scam vacations and just crap you can find in a bin at Marshalls. Innovate the deals space or be scrambled!
ReplyDeleteI wonder if Groupon or Living Social ever put in an offer to buy out the Chicken.
ReplyDeleteNa-na-na-na, hey-hey-hey, goodbye. Deals are done, and the Deal Chicken is overcooked and ready for the trash can.
ReplyDeleteAnd really, how could Deal Chix have differentiated themselves? What great value-add does Gannett have to give their customers? Outstanding information and content? Superior customer service? Anything at all? Nope. Just chicken-sh!t local coupons. COUPONS!
The only "difference" is that if you choose to run a deal you get an ad in the paper too. That's all!
DeleteAthough Groupon is not doing very well. Gannett DealChicken product is actually doing very well. Gannett was better postioned to create an additional product, within it's established company. Groupon was built from the ground with less experience in the advertising sales industry than Gannett... That's where the Groupon and Gannett's DealChicken are different from one another.
ReplyDeleteThe problem remains the same - its called DealChicken!!!!!!
DeleteWe don't bother learning the names of our Deal Chick reps or managers - if they're any good we bring them into regular advertising, if they're not they leave in a month.
ReplyDeleteIt's not all bad, our Deal Chicken cardboard cutout has acquired a wonderful Snidely Whiplash mustache that always good for a grin.
Those Deal Chicken reps 100% cold call. Something a lot of our "regular" reps need to learn how to do.....
DeleteThis is the crackpot that turned down $6B from Google. He could have turned around at bought Gannett ($4.6B market cap). Think about it, he could have had Deal Chicken and USA Today--the jewels of the GCI empire. A serious note--Gannett was very smart to jump into the deals space, even if it doesn't turn out to be a 100 year business. Even if Deal Chicken lays its last egg, celebrate it for its short lived contributions. Or are you all still looking for 100 year businesses in a digital world?
ReplyDeleteSo much negativity with these posts. I hope Deal Chicken succeeds to shut you guys up.
ReplyDeleteDealChicken is already a successful product. Even in a weak economy, DealChicken is still successful. The product-idea for dealChicken was submitted into the DIG by an employee. And, I think there is a tremendous amount of jealousy surrounding the success of this product, because it was an employee-contribution from a woman that worked "in the trenches," so to speak. And, as we all know, while in the trenches, coworkers can be the greatest adversaries when they are overwrought with jealousy.
ReplyDeleteNo offense but I don't think anyone is jealous of the "success", as you put it, of this product.
DeleteI haven't gotten a DealChicken promo email of any kind in a week from the multiple markets I watch. Groupon comes at least once a day. It would be great if DealChicken succeeded, but given the daily deals cool-off, I'm realistic about its chances.
ReplyDeleteI have gotten some GREAT deals from Deal Chicken. It's a decent service.
ReplyDeleteGreat deals don't sell in my city. The email lists are shit. They need to greatly improve the marketing end and build the quality of the list.
ReplyDeleteGannett let all of their Deal Chicken managers do. They are centralizing it like everything else. They were told during a conference call and were told they can reapply for their jobs. The usual Gannett way.
ReplyDeleteDealChicken is dead. The account executives and area managers are all being axed. The few local deals that run in the various cities sell a fraction of what they did only a year ago, and the national deals are complete crap. The only reason you are still seeing it is because they are now draining it for all it's worth (which isn't much). In 5 years people will be saying, "what the heck is a daily deal?" But I could be wrong...maybe that 51% off an LED umbrella deal will turn things around.
ReplyDeleteAre they all being fired? I heard that they were going to keep a few Local people in the successful markets. "successful" is relative here.
ReplyDeleteThey aren't all being fired. Just mostly fired. As of May 1.
ReplyDeleteWhen did it stop being a daily deals site? I don't look at the ads often, but recently I've noticed the aforementioned LED umbrella ad running for several days (WTF?!), and now they've been running ads for bracelets. How much more lame can it get?
ReplyDeleteDealChicken can still work well. This is almost $19k in gross revenue from one deal. Who knows what the merchant split is, but this is a good example of a deal that works: http://www.dealchicken.com/phoenix-az/22629
ReplyDeleteA Phoenix deal. What a surprise.
ReplyDelete