Wednesday, February 08, 2012

Pop Quiz | What's wrong with this paragraph?

Following is from the "Our Company" page on Corporate's website:

As Gannett builds on its valuable local brands and strong journalism, it also is expanding its mobile and digital businesses. It is a digital leader with a portfolio that includes a network of hundreds of local and national media organization web sites that reach 52 million unique users monthly; CareerBuilder.com, the nation’s top employment site which is expanding rapidly internationally and is already in 18 countries outside the U.S.; and Gannett Digital Media Network, which includes top brands such as USATODAY.com, 81 local MomsLikeMe.com sites; HighSchoolSports.net, a top digital sports brand; and action sports network BNQT.

12 comments:

  1. The Moms Like Me network has been kaput since early October -- four long months ago.

    ReplyDelete
  2. Totally left out PearlsReview.com... and DealChiken.

    ReplyDelete
  3. Sorry, Jim, but you didn't read this very carefully. What they're saying is that the LOCAL versions of the national network still exist.
    Here's a few examples:
    http://news.cincinnati.com/section/MOMS/Cincy-Moms-Blog-Network
    http://www.news-press.com/section/moms
    http://www.tlhmoms.com/

    ReplyDelete
  4. Jim, you are right. There are NO versions of MomsLikeMe left. Those sites, Wilmington and others reverted to their earlier local Moms sites, and they are no longer connected. That graf is a gross oversight by someone in MamaG.

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  5. What about the shoddy sentence structure? Need to get this to the copy desk stat. Dangling modifiers. Yuck.

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  6. Shoddy sentences ain't all. The Arizona Cardinals hired Frank Reich (former Bills QB) yesterday. His bio showed he played QB for 23 years, finishing at age 46. Ran on azcentral for HOURS.

    Maybe this is the week the Sports editor took furlough . . .

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  7. Shocking that the marketing department can't get this right. Shocking! Reminds me of the time I found 3 different taglines on the USAT Media Lounge. Guess they couldn't make up their minds which one they liked.

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  8. you forgot the to mention they called highschoolsports.net "a top digital sports brand"

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  9. My, my, the corporate web site "Our Company" text has been magically changed in the past few moments to delete Moms.

    But it's not like anybody in the glass towers reads this blog!

    ReplyDelete
  10. 11:59 Meanwhile, Rudd Davis and Heather Frank live on in USA Today's online list of executives.

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  11. Yo, Gannett! Ever notice how Google, Yahoo, and other REAL digital companies never call themselves "digital?"

    Enough with the word "digital" already. That differentiation is only necessary when there is severe doubt... like people who claim they are NOT racist.

    ReplyDelete

Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

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