Friday, January 07, 2011
Tech 101 | From your desktops to the world's ears
First, U.S. newspaper division President Bob Dickey sends staff a memo on Tuesday, announcing first quarter furloughs at 81 dailies. It's marked, "CONFIDENTIAL: CONTAINS PROPRIETARY BUSINESS INFORMATION -- NOT FOR PUBLIC DISSEMINATION."
Then, recognizing its news value, a reader posts the memo on Gannett Blog, which is read by reporters covering the media industry. Soon, the story is picked up by The Wall Street Journal and other media outlets, drawing attention back to this site and -- most important -- giving a wider audience to your comments and concerns on a variety of issues.
Bottom line: Your contributions are the most important ingredient to this blog's success. So, keep that information flowing.