Sunday, May 17, 2009

Passages | How we'd like to introduce ourselves

[USA Today's iPhone app does very well, Corporate says]

Imagine you're asked, "What do you do for work?" Forget the Mojo Model, ca. 2005. A year from now, a 21st century digital journalist might reply, "I'm one of the iPhone's fastest-growing news apps!"

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10 comments:

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  2. This is a very cool app and one of the better news apps out there for iPhone but there's one problem.

    What's the business model here?

    There is no advertising. It's a free app. The stories don't take you away from the app and to the web site, or entice you to buy the paper.

    Again, cool app but it needs to have some advertising or charge users for downloading.

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  3. Yawn. People need to do more research before typing. There are ads in the app just not all day everyday. The app really is best in class for iPhone.

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  6. The battle for eyeballs on mobile devices is one that's still up for grabs. Even though the numbers aren't huge yet, the potential is great.

    Gannett needs to release a one-size-fits-all Information Center iPhone app that would work with any Community Publishing site.

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  9. Apple thinks Gannett is hot news.

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  10. Good. Perhaps a starting point.

    Next the same information should be available to other smart phones.

    I have an iPod Touch, which has the same interface as the iPhone. All I can say is reading news content on it is not my cup of tea. Perhaps younger generations will find it useful.

    Now Gannett must make sure that ContentOne actually has quality content. In the meantime, I'll continue to read the New York Times, Washington Post, LA Times, etc on my laptop. I dropped USA Today from my bookmarks when they dumbed down their interface to an even dumber look and feel. My fear is ContentOne will be content none because Gannett has laid off the people making content.

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