Sunday, March 01, 2009

February traffic: pitting furloughs and dividends

Three of the most clicked-on February posts:
Gannett Blog's traffic fell from January, as 20,000 or more of the company's U.S. employees began mandatory, week-long furloughs during the quarter. This blog drew nearly 30,000 unique visitors (a tricky metric), down from nearly 43,000 in January. They visited a combined 137,000 times vs. 160,000. And they viewed about 300,000 pages, down from more than 361,000 the month before.

2 comments:

  1. I disagree and seriously doubt 20,000 employees began their furloughs in January since the idea was just introduced in January. it took time to get furloughs scheduled and organized. Moreover, most will opt to do so later in the quarter so they aren't hit immediately with their salary cut, delaying this until closer to the last pay period of the quarter or for warmer weather and to coincide with spring break.

    Many readers are probably like me: bored with little real news on the site - partly because there is no real new news - and partly because it has become boring with little more than whining.

    I now only subscribe to the weekly version rather than the daily edition. Sorry but that's what things have come to!

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  2. 11:36 just wants to be ornery. We scheduled my department's furloughs the day it was announced. And they're spaced out through the first quarter. There's no way we could all take them "closer to the last pay period." And with "only" one person off a week in each department our product has suffered immensely. Not to mention morale, what little was left.

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Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

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