Saturday, October 25, 2008

New York Times using more video as lead art

Every page -- electronic or print -- needs a big photo or graphic as an anchor to pull together all the stories, headlines and other elements. That's what page designers often call the "lead art." Now, as newspapers emphasize video, I notice The New York Times is using embedded video as main online art. Check the screenshot (above) of the paper's homepage; the video still image that I've circled illustrates a story today about Sen. John McCain's prospects in Florida.

Do you use video as main online art? Please post your replies in the comments section, below. To e-mail confidentially, write gannettblog[at]gmail[dot-com]; see Tipsters Anonymous Policy in the green sidebar, upper right.

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