Wednesday, October 01, 2008

Final survey results: What you'd pay me to blog

More than half of those who took my recent survey said they'd pay me at least $1 every three months to edit Gannett Blog. And, more encouraging, 41% said they'd pay $5 or more.

To reprise: I proposed charging a voluntary subscription fee each quarter so I could start generating income once my USA Today severance checks end later this month.

The breakdown of 318 reader responses so far to the question, I'd pay Jim this much per quarter:
  • $0: 44%
  • $1: 13%
  • $5: 25%
  • $10: 16%
Note: figures don't total 100 due to rounding.

So, I'm going to keep this idea on the front burner. While I haven't completely given up on the idea of publishing advertising on this blog, I want to pursue voluntary subscriptions first.

Please post your replies in the comments section, below. To e-mail confidentially, write gannettblog[at]gmail[dot-com]; see Tipsters Anonymous Policy in the green sidebar, upper right.


  1. I wouldn't mind paying a small amount to access your blog, but I don't want to loose the (presumed) anonymity we have. I'd rather see you try the advertisng route first.

  2. Let see Jim as one of the few people who post on this blog who has the
    "GUTS" the give you my read name> The question you should be asking is how much are you going to pay me!

  3. Jim, learn from the newspapers and other media outlets who charged subscription fees: It doesn't work.

    I visit this site every couple of days just to see what's new. If I had to pay for it, I would never come back.

    People are used to free content on the Web, especially when it comes to news and information.

    Your web traffic will quickly dwindle and your ability to then sell advertising will diminish.

    Get yourself some advertisers/sponsors who want to sell messages to newspaper people.

    Do not charge subscription fees.

  4. Jimmy,
    Just set up a PayPal account. That's the easiest way to receive money. It'll also be the easiest way to see if people are truly willing to support the blog.


Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

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