Wednesday, October 29, 2008

By the numbers: Gannett communications, and you

Individuals reading Gannett Blog in the past 30 days:

23,450

Gannett press releases about yesterday's mass layoff:

0

Number of my layoff questions Corporate has answered:

0

[Traffic data: Google Analytics]

11 comments:

  1. Jim how do you determine, whether, their are 23,450 people reading your blog in the last thirty days? Do you consider, the number of times that ONE person, may come to your blog. If the average Gannett's blog reader came here three time a days. Then that would make your total readership around 8 thousand. Jim why don't you ask your readrs, how many time on an average, they click on your blog? About 4.

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  2. Google Analytics allows Jim to distinguish between unique visitors and total visits, and based on data Jim has shared in the past his number would seem to be accurate.

    That being said, there are flaws in almost all software used to measure online audience. But his number of 23K-plus is much closer to the truth than the math that got you to the 8K number.

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  3. Knowing that even if your stock options are worthless, you still made $7.5 mil this year?

    priceless....


    Sorry, the obvious joke....

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  4. Jim, you are a journalist so lets be fair, at least.
    You got the information about the lay offs from a memo issued by management to employees. You did not "break" the story.

    Management took the lead there.

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  5. Ok, smartass 1:37 (or should I say Gannettblogsucks> First the 8 thousands, numbers came by, was. If Jim's only numbers, was about 24 thousands, hits, and with a person checking in 3 times a day. Well you do the math. Since you know so much about numbers 1:37. Then break this blog numbers, down even more. What is the average age,income, education level and time spent, reading this blog? What other blogs, do readers, of this blog read and how often and how many times do they write something in those?

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  6. 2:04 p.m.: You have a strange notion about what it means to "break'' a story. In any case, I sourced all my layoff posts -- including the main post -- to relevant documents.

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  7. 2:04 p.m.: Jim most definitely broke the story. By any journalistic standard you want to use. I hope you are not in the newsroom. I mean LIC.

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  8. Check Editor & Publisher website yesterday. Their story gave Jim the credit for breaking the story. I can understand that logic even though I am one of those "don't know squat" circulation types. Or does the LIC prefer to call us "dumber than dirt" with their holy attitudes?

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  9. Oh come on, 4:34pm, LIC staffers don't look at Circ people any differently than they look at us Production people. (When they bother to even look at us at all, that is!)

    Kudos, Jim, on breaking the story.

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  10. 2:04, if you didn't read this blog, how would you have found out about the layoffs?

    If Editor and Publisher didn't read this blog, would they have found out about the layoffs???

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  11. Eventually, someone would have forwarded one of those publishers' memos to the Romenesko news blog, or to their local A.P. bureau.

    Here's what you got here that you didn't get elsewhere: I was able to give you clear warnings weeks ago that something was afoot. And I posted on the memo's impending arrival nearly an hour before it went out. Plus, you got a chance here to discuss the layoffs, in real time, as they were being announced.

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Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

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