Sunday, March 02, 2008

Make Gannett Blog (even) more constructive

[February rush hour: Daily traffic surged on Cherry Hill news]

Worth repeating: I'd like this blog to be more than just a guilty pleasure for employees taking shots at the boss. And as the bar chart (above) shows, readership can jump when the topic gets serious. Visits doubled two weeks ago when I reported on efforts by Courier-Post newsroom staffers to get paid overtime they say they've been denied.

But some readers complained Gannett Blog's tone grew overly negative during those weeks -- sentiment reflected in the survey I'm running at the top of the blue sidebar, right. (At the moment, 28% of the 139 readers responding say the blog is too negative.)

Here's something worth considering as the survey winds down: Since I cranked up Gannett Blog in early January, only one Gannett editor has suggested I write about work he thought his paper had done well. Only one! That's even after creating two features -- Hot Off the Press, and Cutlines Only -- to showcase good work. (Mercifully, Hopkins' rant starts winding down now - ed.) I try to scan as many of the 85 dailies as possible weekly, looking for stuff worth highlighting on a blog that one top editor told me has become a "must-read site." But I can't keep up with all the thousands of good stories, photos, graphics, blogs and videos now being published around the clock. That's where you come in.

If you see something worth wider attention -- including at Gannett TV stations -- please let me know. Use this link to e-mail feedback; see Tipsters Anonymous Policy in the sidebar, upper right. Or leave a note in the comments section, below.

[Data: Site Meter, one of three web analytics software programs I use. The others are Google Analytics and StatCounter.]

3 comments:

  1. How about covering the crummy ad division results?
    This isn't just an editoral beef blog is it?
    There is so much to talk about surronding this topic. Don't you think?

    ReplyDelete
  2. I'd like to hear more about the ad division results, too. I was out of the country when the fourth-quarter figures came in; what interests you the most about the results?

    Also, responding to your question, this blog is definitely open to all employee groups in Gannett; it's not meant to be only for editorial. It's true that I write a lot about the newsrooms. But that's because I spent all my 20 Gannett years in news; it's most of what I know.

    But this is Gannett Blog, not Gannett Editorial Blog. Please help me learn more about other parts of the company.

    ReplyDelete
  3. Those Upstate shitkickers...now gone of course but just replaced with "other" suits from Bloomies. Are they still in business? Yes, Federated Dept. Stores is just another Gannett...consolidate, cut, and trim...34 regular, or is that 44 inches?

    Advertising always festered with getting and maintaining a smaller ad base...but gradually priced themselves out of the game.

    And we never had the fierce verve, orientation, experience, and training to get serious about niche "side" products that took too much dance away from ROP and the mainstream newspaper.

    The big guys were courted until their numbers dropped.

    You can't keep churning a staff, news and advertising...and now the art staff and not expect the local community to get the news.

    My advice. Get out now and learn new skills...forge ahead. Wallstreet is truly for the biggest and the best. Learn or lose.

    ReplyDelete

Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

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