Monday, December 23, 2013

USAT | Another mix-up in Wolff's media column

For the second time this month, USA Today media writer Michael Wolff appears to have mixed up the weekly columns he writes for the paper and for London's Guardian newspaper.

His USAT column this morning isn't about media; it's about taxi startup Uber as his pick for technology company of the year. His Guardian column, on the other hand, is about media: specifically The New York Times' plans to introduce so-called native advertising.

10 comments:

  1. Is anyone paying attention to anything in the Money section? Or is it just all about everyone doing a column that barely gets any editing?

    ReplyDelete
    Replies
    1. Maybe the best thing to do is just ask the guy is this the column he wants to run in USA Today each week. Seems that this would not be that hard to do.

      Delete
  2. You're just noticing that now? Hard to believe, but it has gotten worse since Kramer and Callaway arrived.

    ReplyDelete
  3. I no longer trust much of what's in Money. Naive, unsophisticated reporting. Routinely misses stories. Juvenile writing. Its obvious this is a patchwork affair with little thought to strategy, short term or long term.

    ReplyDelete
    Replies
    1. I'm sure that anything you come up with would be far better. I eagerly await your solutions and your plan to implement them.

      Delete
    2. Hire smart, experienced, forward thinking editors. The band of incompetents is the same crw that have been around for years.

      Either train the existing reporting staff or unload. This crew seems under motivated and unable to do basic business stories.


      Delete
    3. Start over from top to bottom. You can't tell me Kramer and Callaway can't overhaul with people they know or want to hire besides the Wolfmann?

      Delete
  4. It starts with leadership and attention to detail. It ain't there.

    ReplyDelete
    Replies
    1. Gosh, he's got another column running Monday. Think anyone will check on this one?

      Delete
  5. It doesn't matter who he is writing for. The columns are unreadable and uninteresting. Most of the"voicew" they are trying to promote are.

    ReplyDelete

Jim says: "Proceed with caution; this is a free-for-all comment zone. I try to correct or clarify incorrect information. But I can't catch everything. Please keep your posts focused on Gannett and media-related subjects. Note that I occasionally review comments in advance, to reject inappropriate ones. And I ignore hostile posters, and recommend you do, too."

Note: Only a member of this blog may post a comment.