tag:blogger.com,1999:blog-8099437767970534324.post3764289382991166823..comments2023-11-05T06:26:51.316-05:00Comments on Gannett Blog: Martore on downside of cutting back on print daysJim Hopkinshttp://www.blogger.com/profile/16712746705871119746noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-8099437767970534324.post-18679942219157852822013-06-27T16:10:45.772-04:002013-06-27T16:10:45.772-04:00I know the people who always say people over fifty...I know the people who always say people over fifty are the only ones that still read the papers are wrong. It has been declining but only last year when I worked for Gannett there were many subscribers in their thirties and forties. The one I would talk to were getting sick of the declining customer service following all the lay offs at the paper. they were not enthusiastic with the Paper going Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-48375041393831582762013-06-26T21:45:00.290-04:002013-06-26T21:45:00.290-04:00All I know is that I was recently laid off from a ...All I know is that I was recently laid off from a Gannett community paper. I spend a career out there touting the paper, but it's becoming increasingly obvious to me that no one relies on our local paper anymore. People look at the website in times of crisis, but I can't find anyone who is paying the 10 bucks a month. My social circle is a demographic Gannett should easily own, but the Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-83955464204154197812013-06-26T16:19:22.121-04:002013-06-26T16:19:22.121-04:00"We've got to get off worrying about plat..."We've got to get off worrying about platforms."<br /><br />Really....because it seems like that's all we've worried about over the last few years.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-61776689769645045552013-06-26T08:51:19.166-04:002013-06-26T08:51:19.166-04:00I have been a single copy carrier for a long time ...I have been a single copy carrier for a long time now and you who say only people over 60 read the paper don't know what you're talking about. I see 20 somethings, 30 somethings, all ages, still buying the paper. Sure it will never be the same as in the past but only because newspaper companies make it that way. Bottom line, people would still buy the paper if the cost equals content andAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-42940923652775295382013-06-26T01:07:46.970-04:002013-06-26T01:07:46.970-04:00This comment has been removed by a blog administrator.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-1841827911312194452013-06-25T23:59:31.542-04:002013-06-25T23:59:31.542-04:00Excellent post. Excellent post. Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-56652943796617560352013-06-25T22:24:12.563-04:002013-06-25T22:24:12.563-04:00Let's break down what these so-called strategi...Let's break down what these so-called strategically minded CEO's said about print:<br /><br />Talamantes said, "the company will have to be "rigorous and tough" on costs." <br />[Translation: We will be laying off more people in the next 5 years.]<br /><br />"We're not contemplating (cutting back on print)," Thompson said. "Demand for the printed Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-76639633545771264552013-06-25T20:44:34.881-04:002013-06-25T20:44:34.881-04:00There is money left to get from print. As long as ...There is money left to get from print. As long as it is significant, we should do it.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-34923836276358051062013-06-25T18:52:23.193-04:002013-06-25T18:52:23.193-04:00I don't care what happens to print at Gannett....I don't care what happens to print at Gannett. Gannett didn't care about who they hurt by letting people go for no good reason.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-63609623626256454932013-06-25T16:47:01.351-04:002013-06-25T16:47:01.351-04:00No responsible newspaper company can go cold turke...No responsible newspaper company can go cold turkey and cut off print and go 100% digital. No one in charge believes print will be around in its current capacity in 15 years. The trick is to move into digital while still generating print funds. But to think for a moment that a public company is going to invest in print is silly. You keep it going until the new medium is not new anymore and has Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-29488687191741757202013-06-25T15:25:03.152-04:002013-06-25T15:25:03.152-04:00If you make everything digital, you make everythin...If you make everything digital, you make everything able to be controlled by someone else. Not that it isn't already, but look at the slippery slope America is on. When all is digital and someone wants their message out all they'll have to do is flip a switch. It's already happened elsewhere. Will newspapers then become what they once were or cower down to higher authorities? Will Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-23231583261668082302013-06-25T14:10:26.429-04:002013-06-25T14:10:26.429-04:00Anonymous 1:50: Making your product compelling is ...Anonymous 1:50: Making your product compelling is well, good, and an obvious no-brainer (and I get your point that Gannett et al are not investing enough to maintain or build quality), but this is about delivery strategies. Even you you had the world's greatest printed newspaper today, your audience would be bailing out because those who prefer print are dying off, while at the other end of Martin Langeveldhttps://www.blogger.com/profile/05745134335677178737noreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-65567935148380872972013-06-25T13:50:35.064-04:002013-06-25T13:50:35.064-04:00What about maintain the 'habit' by making ...What about maintain the 'habit' by making products a must-read? The habit declines when the need for the product declines through quality, value, relevance. The 'habit' actually is only an issue if the days we do publish are not enticing and compelling. Keeping 7 days for 'habit' reasons is expense we could redirect to quality and impact - for readers and customers. Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-19610202305765391162013-06-25T13:31:25.719-04:002013-06-25T13:31:25.719-04:00Bottom line, "a printed product" is only...Bottom line, "a printed product" is only as useful as the quality of its content. Like that's gonna happen.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8099437767970534324.post-14437314681773937842013-06-25T13:01:33.815-04:002013-06-25T13:01:33.815-04:00"A printed product" is not necessarily a..."A printed product" is not necessarily a seven-day printed product. Or a seven-day printed, three-day home delivered product. "I feel highly confident" is not the same as "I guarantee." "I can't predict" is the honest part of the answer. <br /><br />"You're getting people out of their habit" is in reference to the Advance strategy of Martin Langeveldhttps://www.blogger.com/profile/05745134335677178737noreply@blogger.com